Celebrating The Women At Phyla

International Women's Day is a timely reminder of the significant contributions women make in all areas of our lives. In the business world, women are leading the way across various industries, including STEM and skincare. Today, we are highlighting seven outstanding women who work at Phyla, making a positive impact in their respective roles.

Brittany

Brittany is an indispensable member of our team, holding the position of Director of Community and Retention. She is responsible for developing and implementing strategies that help us build long-term relationships with our customers.

Brittany's exceptional ability to connect with people and build trust has been instrumental in creating a loyal community of Phyla phriends. She is passionate about Phyla’s mission to empower individuals battling acne to achieve healthy skin. Her approachable and friendly demeanor has made her a trusted advisor to our customers, and she is always available to answer questions, offer advice, and listen to feedback.

With a background in experimental psychology and content marketing, Brittany brings a unique perspective to our team. Her expertise in human behavior and the science of communication has been invaluable in improving outcomes for our customers. She is always seeking new and innovative ways to engage with our audience and develop long-term relationships with them.

Brittany's dedication to Phyla and our customers is evident in everything she does. Her commitment to excellence is reflected in the positive impact she has had on our business, and we are grateful to have her on our team. Her contributions have been key to our success, and we look forward to her continued leadership in the years to come.

Brittany’s skincare advice: Embrace imperfection. Makeup, cosmetic surgery and social media filters have made us super critical of any perceived blemish or imperfection – but they’re part of what makes us beautiful and unique!

 

Julianna

Julianna is an integral part of our team and holds the position of warehouse operations manager in our Petaluma, CA location. She leads a team of three highly capable female colleagues and together, they form an effective and efficient workforce.

As a warehouse operations manager, Julianna is responsible for overseeing all aspects of inventory management, from receiving shipments to managing storage and conducting regular inventory checks. She ensures that our back-end processes run smoothly, and all products are accurately tracked and stored.

Julianna's attention to detail is unmatched, and her top-notch organizational skills have been invaluable in keeping our operations running smoothly. She is always up-to-date on the latest inventory management technologies, and her ability to adapt to new tools and processes has made our operations more efficient and streamlined.

Julianna's dedication to Phyla is apparent in her hard work and commitment to excellence. Her contributions have been critical to the growth and success of Phyla, and we are grateful to have her as a member of our team.

Julianna’s skincare advice: Never ever forget your SPF, I think a lot of people forget sunscreen really helps prevent aging!

 

Cameron

Cameron is an essential member of our team at Phyla, serving as the lead esthetician. With eight years of experience in the skincare industry, she brings a wealth of knowledge and expertise to her role. Cameron is passionate about skincare and is committed to helping our customers achieve healthy and radiant skin.

In addition to her role as an esthetician, Cameron also serves as the customer experience manager, responsible for ensuring that every customer interaction with Phyla is positive. She oversees all aspects of customer service, from responding to inquiries and addressing concerns to following up with customers to ensure their satisfaction. Cameron's attention to detail and commitment to excellence have been instrumental in creating a culture of exceptional customer service at Phyla.

Cameron's attention to detail, warm and friendly demeanor, and deep knowledge of skincare have made her a trusted advisor to our customers. She has a keen eye for identifying individual skin concerns and tailoring skincare regimens to meet the unique needs of each customer.

Cameron is committed to ensuring that every Phyla customer receives the highest quality service and care. Her passion for skincare and her dedication to helping others achieve healthy, radiant skin is reflected in her work every day.

Cameron’s skincare advice: Many times, we need to unlearn what we’ve been told about how to best care for our skin and embrace the less-is-more approach! By adopting a minimalist routine, we can reduce the number of ingredients our skin is exposed to, allowing our skin microbiome to heal naturally and thrive.

 

Danielle

Danielle is an integral part of our team at Phyla, serving as the Head of Growth. With her extensive experience in marketing and growth strategy, Danielle has been instrumental in driving the success of Phyla.

In her role, Danielle is responsible for developing and executing strategies that drive customer acquisition and engagement. She brings a deep understanding of the skincare market and consumer behavior to her work, and she leverages this knowledge to develop targeted campaigns and messaging that resonates with our customers.

Danielle's expertise in brand strategy extends beyond marketing. She is also instrumental in shaping our overall brand image and messaging, ensuring that we are communicating effectively with our target audience. Her insights have helped us to differentiate ourselves in a crowded skincare market and establish a unique voice and identity.

Thanks to Danielle's leadership, we have seen tremendous growth at Phyla. Our customer base has expanded significantly, and we have seen increased engagement and loyalty among our existing customers. We are grateful for Danielle's contributions to our team and look forward to her continued leadership in driving the growth of Phyla.

Danielle’s skincare advice: Love double cleansing! It’s an effective way to ensure that your skin is thoroughly cleansed and prepped for the rest of your skincare routine. 

 

Pamela

Pamela is our talented TikTok and Marketing Intern. She plays a vital role in helping our brand reach a wider audience. As a student at the Fashion Institute of Technology, she brings a fresh perspective to our team and keeps us up-to-date on the latest trends and strategies in the world of digital marketing.

In her role, Pamela is responsible for developing and executing our TikTok content strategy, creating engaging and informative videos that showcase Phyla and educate our followers about skincare. She also supports our marketing team in creating content for other social media platforms and influencer partnerships.

As our influencer relationship lead, Pamela identifies and connects with influencers who share our brand values and can help us reach new audiences. She manages these relationships, coordinating collaborations and ensuring that our partnerships are authentic and mutually beneficial.

We are lucky to have Pamela as part of our team and look forward to seeing her continue to grow and thrive at Phyla and beyond.

Pamela’s skincare advice: Wear SPF every single day. Seriously -  even when you don’t want to!

 

Alicia

Alicia is a critical member of our team at Phyla, serving as our registered dietitian. With her expertise in nutrition, she plays a crucial role in helping our customers understand the link between their diet and acne. Through one-on-one consultations with our customers, Alicia provides personalized advice on how to make dietary changes that can positively impact their skin health.

During these consultations, Alicia takes the time to understand each customer's unique needs, lifestyle, and dietary habits. She then works closely with them to create a customized plan that supports their skin health goals. Her ability to translate complex scientific concepts into practical advice has made her a trusted advisor to our customers.

Alicia's approach to nutrition is rooted in evidence-based research, and she stays up-to-date on the latest findings in the field. She is passionate about educating our customers on the impact of diet on acne and helping them make informed choices about their health.

Alicia’s skincare advice: I’d recommend focusing on water intake throughout the span of the day, rather than chugging it all at once! Consistent hydration will allow your body to transport its nutrients where they need to go and to excrete any potential toxins that can cause inflammation if built up over time.

 

Mashari

We are thrilled to welcome Mashari as our newest team member at Phyla. With five years of experience as an esthetician, she brings a wealth of expertise to our team. In her role, Mashari consults with customers to help them achieve optimal outcomes with Phyla. 

However, Mashari's dedication to skincare extends beyond her work at Phyla. She is currently pursuing Physician Assistant (PA) school and is undergoing an apprenticeship at a dermatologist's office to further her knowledge and skills. Her commitment to lifelong learning and professional development is inspiring, and we are proud to support her in her career goals.

Mashari's passion for helping people achieve healthy skin is evident in everything she does. Her expertise has been invaluable to our team, and her dedication to our customers has already made a positive impact on our business. We are excited to see her grow and develop in her role at Phyla, and we are confident that she will continue to be an asset to our team for years to come.

Mashari’s skincare advice: Gentle Cleansing - Cleansing is the first and most vital step to any skin care routine. This first step is essential for many reasons! I always recommend using a gentle facial cleanser, one that has a mild cleansing agent or an oil-based cleanser. Incorporating a gentle cleanser into your routine helps to restore the skin’s pH and maintains hydration levels.  We want to nurture our natural oils and support a healthy skin barrier. This will encourage our skin to work in perfect harmony.